Create the Perfect Social Media Post for Your Landscape Company

While I was tweeting for Go iLawn, I found a great infographic that breaks down some quick tips and suggestions for the perfect Facebook, Twitter, Pinterest and Google + posts. It also includes tips on the best and worst times to post on social networks.

Here are some of the tips and suggestions you will see in the infographic:

Facebook

  • Provide Information-The most appealing updates offer something but don’t disclose everything. This encourages people to click on what you’ve shared and become more engaged with your content.
  • Engage with users– Use ‘conversational’ dialogue. Asking a question is a good way to get a conversation going. For example, you can post a photo of a beautiful flower bed you’ve installed for someone (giving you a chance to subtly show off your work), and then ask “What is your favorite flower?”. Hopefully some of your fans will tell you!
  • Mobile Friendly– Use simple imagery that will easily be seen on mobile devices. This infographic suggests 70% of your fans will see your Facebook posts on a mobile device.

Twitter

  • Mentions– Mention other Twitter users to prompt them to respond and engage with you on Twitter. For example you could tweet “I just measured this property on @GoiLawn” and I would certainly retweet it to all of our followers because you mentioned us.
  • Rewteet– Retweet relevant content from people you follow. Sharing content from other sources will enhance your credibility and show your followers you’re looking out for their best interests. And who knows, this might encourage your Twitter followers to retweet your tweets too so you gain exposure to their audience and  hopefully pick up some new followers.
  • Format– Use questions, facts and figures to communicate and drive retweets. For example you could Tweet “50% of our returning customers enrolled in our turf application program this year. Have you enrolled yet?”. It’s a nice, easy fact about the services you offer, and it also includes a question.

Keep reading for more tips for the perfect Facebook and Twitter posts, as well as tips for Google + and Pinterest.

mycleveragency Social Media Perfect Post Infographic
Social Media Perfect Posts Infographic is an infographic that was produced by mycleveragency


What do your fans and followers like the most when you’re sharing information on your social networks? Tell us in the comments section of this post.

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