Entries by Joe Williams

My Company “Is” ???

What does your company Do?   …That should be an easy one to answer. What does your company Sell?   …Might be a bit harder, or at least more complex. What “IS” your company???   …That might just be the million dollar question. Take the time to decide what you want your company to “Be” to your customers […]

New Go iPave… It’s Here!

Looking back at 2017 and looking forward to 2018 has been especially useful for us here at Go iLawn & Go iPave this January. You see in January of 2017, we were thinking a lot about rewriting our software because, frankly, it was time. The Flash technology that had powered our software since 2009 is approaching the end of its […]

A 3-Step Prioritization Plan.

It’s the dawn of a new year… what do you plan to do differently? A New Year is here, so what now? It really depends on how well last year went. If the last year was the best year possible and you did everything just right, keep it up. No need to change anything. If, on the […]

What are you selling?

Sometimes, it helps to think differently about what your service industry business is actually selling your customer. It’s easy to get stuck in defining your “product” simply as the work you do for them, whether that be snow service, landscape service, asphalt maintenance, sweeping, or anything else. But depending on who your client is, you’re […]

Improving Focus At Your Service Industry Business

Recently, we read an article on improving focus in your work. After thinking about it, we believe this is something our Service Industry customers could benefit from putting more “focus” on. The article is clearly written with office staff in mind, but if you think your field crews aren’t affected by the same distractions that bombard […]

Happy Thanksgiving, 2017

It’s that time of year when we pause to remind ourselves what we’re thankful for. And we’re thankful for… You! Thanks To Our Customers Here at Go iLawn / Go iPave, we like to take this time each year to thank our customers, who make it possible for us to do what we do every […]

The Season In-Between

As we pull up to the second half of November, many of us are entering a transition period that may be the slowest 6 weeks of our business year. And for small business owners especially, the release of high-season pressure offers both opportunities and risks. Are you prepared for what’s coming? The Season: Near our […]

Property Managers… We Should Talk!

We designed our New Go iLawn software to support Service Industry professionals in the Landscaping, Lawn Care, Snow Removal and Property Maintenance industries. We’ve been serving this market since 2009, and we think we know it better than just about anyone, so it’s no surprise that the Landscapers we talk to just LOVE the New […]