Entries by Joe Williams

Leadership: Developing Your Employees to Benefit Your Company.

One of the underappreciated rewards of running your own business is that you have the opportunity to develop talent… You can help your employees grow to become more effective and more valuable for you and for themselves. The biggest companies in the world do this systematically. They ensure employee growth by building programs to train, educate, and […]

Managing Your Backlog

It’s the first week of June, and the season has been underway across North America for a while now. If you’re in the green industry, you’ve been at it for a couple months, even in cooler climates. And in the paving industry, you’re surely well underway by now, even up north. And with all this […]

Efficiency – And Growth

Have you ever noticed that in business, you see small, nimble companies that can operate with amazing efficiency, while larger companies sometimes have trouble staying productive? Whether mowing grass, laying asphalt, sealing parking lots, or spraying fertilizer, a small company, running a single crew and led by a single owner/operator can get an amazing amount […]

Signs of the Times

As I left the house for work on Thursday morning, I found a sign planted between the sidewalk and the fence at the end of my driveway. A simple corrugated plastic type, it promoted “Tree Trimming” and gave a phone number. Now I might have overreacted, but when I saw the thing, I got angry. I […]

Commercial or Residential?

Choose your “Ingredients” wisely. When I ask our customers (mainly landscape contractors and asphalt maintenance professionals) if they serve Commercial or Residential customers, they’ll often say “both”. But is serving two different kinds of customers (with very different needs and preferences) the best way to build your business? Is this a recipe for success, or […]

5 keys For Creating a Successful, Service Industry Business.

At Go iLawn / Go iPave, we get to meet our fair share of business owners. Between our thousands of customers in landscaping/lawn care, paving/pavement maintenance, snow removal, facility management, and related industries we talk to lots of people every year, and they often tell us what works for them. Our customers are pretty diverse […]